GILLETTE STADIUM TO HOST ALL-NEW HOT WHEELS ULTIMATE DRIVE-THRU PRESENTED BY CONTINENTAL TIRE, MARCH 19 THROUGH APRIL 18, 2021
One-of-a-kind experience features Hot Wheels Monster Trucks, Garage of Legends vehicles and more
Tickets for contactless, family-friendly attraction go on sale to the public March 4 at 10 a.m.
February 24, 2021: [FOXBOROUGH, MA]– Raycom-Legacy Content Company, in partnership with Mattel, Inc., announced today that Gillette Stadium will host the popular Hot Wheels Ultimate Drive-Thru from March 19 through April 18, 2021.
This must-see, kid-focused event allows families to enjoy the thrill of the larger-than-life showcase of Hot Wheels Monster Trucks and legendary vehicles from the comfort and safety of their own vehicles. Guests will experience more than 50 life-size vehicles including Hot Wheels favorites Tiger Shark™, Demo Derby, V8 Bomber™ and Bone Shaker®, plus the original monster truck BIGFOOT®, and the world’s tallest monster truck, BIGFOOT#5. Also featured in the lineup will be Hot Wheels iconic vehicles Twin Mill®, Rip Rod®, Loop Coupe® and the original Bone Shaker®. Paired with an inspiring online audio companion, the Hot Wheels Ultimate Drive-Thru delivers an immersive and exciting experience for the whole family, enjoyed from the safety of a vehicle.
Gillette Stadium will host the Hot Wheels Ultimate Drive-Thru Thursday through Sunday, from March 19 through April 18, 2021. For a complete schedule and additional event information, visit https://hotwheelsmonstertruckslive.com/event/foxborough/. Guests can purchase tickets for an assigned date for just $45 per vehicle, and will receive a FREE Hot Wheels 3-Car Pack with EVERY ticket purchased. Hot Wheels and BIGFOOT merchandise bundles are also available for purchase online for contactless pickup, allowing guests to bring part of the Hot Wheels experience home with them. Tickets and add-ons will go on sale to the general public Thursday, March 4 at 10 a.m. at https://hotwheelsmonstertruckslive.com/event/foxborough/. Tickets can also be purchased at participating O’Reilly Auto Parts stores.
The Gillette Stadium stop is the third for this all-new immersive Hot Wheels adventure, after Ontario, Calif. and Six Flags Over Georgia recently hosted the event. The Hot Wheels Ultimate Drive-Thru is the third family-friendly and contactless event that Gillette Stadium has hosted over the past six months as part of a continued effort to provide guests with a safe way to enjoy unforgettable experiences and make lasting memories.
Hot Wheels Ultimate Drive-Thru and Gillette Stadium staff will be on-hand to ensure all proper social distancing guidelines are being followed. Please refer to the Commonwealth of Massachusetts’ website for COVID-19 travel restrictions and guidelines.
Hot Wheels Ultimate Drive-Thru and the Hot Wheels Monster Trucks Live™ tour is a partnership between Mattel and Raycom-Legacy Content Company.
ABOUT GILLETTE STADIUM
Gillette Stadium, located in Foxborough, Mass., is New England’s premier sports and entertainment venue. The 65,878-seat stadium is the full-time home of the NFL’s six-time Super Bowl Champion New England Patriots. Gillette Stadium is also the home field of the New England Revolution of Major League Soccer and one of the world’s top grossing concert venues, according to Billboard and Pollstar. Other notable sporting events held at Gillette Stadium include the 2016 NHL Winter Classic, international soccer matches, NCAA athletics, professional lacrosse, motor sports and the Massachusetts high school football state championships. For more information, visit www.GilletteStadium.com or follow @GilletteStadium on Twitter, Instagram and Facebook.
ABOUT RAYCOM-LEGACY CONTENT COMPANY
Raycom-Legacy Content Company is a large-scale event operation, promotion, content production, licensing, and media firm. The company produces entertainment experiences including Hot Wheels Monster Trucks Live™, an international Monster Truck tour visiting North America and Europe. Raycom-Legacy Content Company is a partnership between Raycom Sports – a leading independent sports marketing, event management and production firm – and Legacy Motorsports Events – which was co-founded by entertainment and motorsports executives Ken Hudgens, Tim Murray, Eric Cole, and Bob Boggess. The company is based in Charlotte, N.C.
ABOUT MATTEL, INC.
Mattel is a leading global children’s entertainment company that specializes in design and production of quality toys and consumer products. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic franchises, including Barbie®, Hot Wheels®, American Girl®, Fisher-Price®, Thomas & Friends® and Mega®, as well as other popular brands that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music, and live events. We operate in 40 locations and sell products in more than 150 countries in collaboration with the world’s leading retail and technology companies. Since its founding in 1945, Mattel is proud to be a trusted partner in exploring the wonder of childhood and empowering kids to reach their full potential. Visit us online at www.mattel.com.